Where to go shopping in Dijon, France?
Dijon has the charm of a city best discovered without rushing. You may first think of its mustard, Burgundy wines, glazed tile roofs, and elegant little streets. But the Burgundian capital also has a lovely surprise in store for shopping lovers: a lively city center where fashion boutiques sit alongside gourmet food shops, concept stores, and major French brands.
Here, shopping follows the rhythm of the city. You stroll along Rue de la Liberté, stop in front of a shop window, and bring home a jar of mustard, a perfume, or a few Burgundian treats. And for travelers living outside the European Union, some purchases may even be eligible for a VAT refund with Zapptax.
In this article, discover where to go shopping in Dijon, France: the streets to prioritize, the boutiques and shopping malls to know, the souvenirs to pack in your suitcase, and the steps to recover VAT on your purchases.
Before shopping, estimate how much VAT you could recover with the Zapptax calculator.
Key takeaways
- The city center is the best starting point for shopping in Dijon, with pedestrian streets, independent boutiques, and major brands.
- Rue de la Liberté, Rue des Forges, Rue du Bourg, and Place de la Libération concentrate much of the Dijon shopping experience.
- La Toison d’Or is the largest shopping mall, with many fashion, beauty, accessories, and dining brands.
- Travelers living outside the European Union can recover part of the VAT on their eligible purchases in France thanks to Zapptax.
Shopping in Dijon: the streets and boutiques not to miss
The city center, the best starting point
For a first visit, start with the city center. It is the liveliest heart of Dijon, but also the most pleasant place to wander. Shops follow one another naturally, from fashion, perfumes, jewelry, home decor, bookstores, gourmet food shops, and foodie addresses.
For example, you can stop by Sephora on Rue de la Liberté for perfumes and cosmetics, or visit Mulot & Petitjean to bring back gingerbread and nonnettes, two very Dijon specialties. Everything can be done on foot, in a charming setting of historic façades, cobbled streets, and lively little squares.
Rue de la Liberté, the must-visit shopping street
Rue de la Liberté is Dijon’s main shopping street. You will find fashion, beauty, and accessories brands, as well as several easy-to-spot gourmet addresses.
For shopping lovers, Galeries Lafayette remains a safe bet. For a typically Dijon souvenir, Maison Maille, located at 32 Rue de la Liberté, lets you discover mustards, vinegars, and condiments in a historic boutique that has been open in Dijon since 1845.
Rue des Forges, Rue du Bourg, and Rue Verrerie
For a more local shopping experience, explore the historic streets around the main shopping axes. On Rue des Forges, for example, you will find MOMA for ready-to-wear and accessories, Comtesse du Barry for fine groceries, and Garnier Thiebaut for household linen.
On Rue du Bourg, FAGUO offers more responsible fashion, with clothing, accessories, and sneakers. This is the right area if you are looking for a souvenir with character, away from overly standardized purchases.
Around Place de la Libération
Place de la Libération is one of the most beautiful spots in Dijon. It is located in front of the Palace of the Dukes and Estates of Burgundy. From there, shopping streets are never far away.
If you like cities where you can shop without giving up the pleasure of sightseeing, Dijon is an excellent choice.
Shopping malls in Dijon
The city center remains the best choice for enjoying Dijon’s charm. But if you are looking for several brands in one place, shopping malls are very convenient.
La Toison d’Or, Dijon’s major shopping mall
La Toison d’Or is a must-visit shopping destination in the region. It is the largest shopping mall in the Bourgogne-Franche-Comté region, with around 160 shops and restaurants. You will find fashion, beauty, jewelry, home, high-tech, and dining brands.
It is a very good choice for your shopping, especially because of the variety of brands: clothing, perfumes, cosmetics, shoes, accessories, or souvenir gifts.
📍 Route de Langres, 21000 Dijon
Dauphine Dijon, to stay in the city center
Dauphine Dijon is located right in the city center. It is not the most spectacular address for a major shopping session, but it can be useful if you are already in the heart of Dijon and want to complete a few purchases without going too far.
📍 17 rue Bossuet, 21000 Dijon
What to bring back from Dijon in your suitcase?
In Dijon, the best souvenirs are often gourmet ones. But you can also use your shopping session in Dijon to buy beautiful French products that are easy to bring home.
A few ideas to pack in your luggage:
- Dijon mustard: the great classic, whether traditional or flavored.
- Gingerbread and nonnettes: perfect for a typically Burgundian gift.
- Blackcurrant products: liqueur, syrup, jam, or local sweets.
- Artisanal chocolates and biscuits: easy to offer and transport.
- Burgundy wines: as long as you check your country’s import rules.
- French beauty products: skincare, perfumes, cosmetics, or pharmacy brands.
- Fashion accessories: jewelry, scarves, sunglasses, leather goods, or small designer pieces.
For gourmet products, we recommend taking a detour through Les Halles de Dijon. It is the perfect place to discover local specialties, talk with shopkeepers, and put together a Burgundian basket to bring home in your luggage.
Planning to bring back a few bottles of Burgundy wine? Check out our guide to find out how many bottles of wine you can bring back from France.
How to recover VAT on your purchases in Dijon with Zapptax
If you live outside the European Union, your purchases in Dijon may be eligible for tax-free shopping.
In France, the minimum purchase amount to reach is €100.01 including VAT in eligible purchases. With Zapptax, you can combine several invoices in the app to reach this threshold, instead of depending on a single store.
Here are the steps to follow:
1. Make your purchases in Dijon and ask for an invoice billed to Zapptax
The invoice must include VAT and follow the information requested in the app.
2. Add your invoices in the app
Upload your invoices as you go. Zapptax centralizes them and adds up your eligible purchases until you reach the required minimum of €100.01 including VAT.
3. Generate your tax-free form
Once your purchases have been added, Zapptax prepares a tax-free form that is compliant for Customs.
4. Validate your tax-free form before leaving the European Union
Validation takes place at your final point of departure from the EU, often at a PABLO kiosk or with a Customs officer. Without Customs validation, the refund cannot be triggered.
5. Receive your refund
Once validation has been completed, Zapptax processes your refund according to the method selected.
To go further, read our guide to VAT refunds in France for non-EU residents.
Conclusion
Shopping in Dijon, France means enjoying an elegant, gourmet city that is easy to explore. Between the streets of the city center, independent boutiques, major brands, and Burgundian specialties, every purchase can become a real travel souvenir.
And if you live outside the European Union, remember to prepare your invoices with Zapptax to recover VAT on your eligible purchases before departure.
FAQ
1. Where to go shopping in Dijon?
The best place to go shopping in Dijon is the city center, especially around Rue de la Liberté, Rue des Forges, Rue du Bourg, and Place de la Libération. For a more complete experience, add Les Halles de Dijon for gourmet products and La Toison d’Or for major brands.
2. What are the main department stores and shopping centers in Dijon?
For fashion, beauty, and accessories in the city center, Galeries Lafayette Dijon remains a must-visit address. La Toison d’Or is Dijon’s main shopping mall, with many fashion, beauty, high-tech, home decor, and dining brands. Finally, Dauphine Dijon can complete a more urban shopping session, especially if you want to stay in the heart of the city.
3. What souvenirs should you bring back from Dijon?
The best souvenirs to bring back from Dijon include mustard, gingerbread, nonnettes, blackcurrant products, chocolates, Burgundy wines, cookbooks, tableware accessories, and gastronomy-related items. For a more fashion or beauty-oriented gift, choose perfumes, French skincare products, accessories, or leather goods.
4. Can you recover VAT on your purchases in Dijon?
Yes, if you live outside the European Union and meet the conditions for French tax-free shopping. With Zapptax, you can ask for invoices billed to Zapptax, add them in the app, generate your tax-free form, and have it validated by Customs before leaving the European Union.
